AI-powered social media monitoring for cosmetics

Cosmention tracks mentions of products, brands, ingredients and hashtags across social media channels. It’s a service that provides up-to-date consumer insights on makeup, skincare, hair, nails and more.

Watch a video introduction

Cosmention is a data analysis subscription service for cosmetics producers, boutiques, drugstores and beauty salons. We apply machine learning to identify relevant social media posts, extract information and break it down by KPIs.

Cosmention helps you:

  • Identify, track and forecast cosmetics trends
  • Measure social media response to your own and competitors' product releases
  • Keep up with viral cosmetics posts
  • Make decisions on what to develop, manufacture and stock
Always up to date

Zero setup

Everything is ready. There is no need to configure search queries - Cosmention automatically tracks more than 250.000 products, brands, ingredients and hashtags You instantly have access to historic data going back to July 2020.

Always up to date

Tastes in beauty are shifting fast. Stay in the know with continuous updates. Cosmention has a 24/7 data newsfeed.

Built for beauty

Cosmention focuses on the cosmetics industry’s needs. Every post is checked for relevance to cosmetics. We track posts on all relevant social media channels and from all relevant influencers.

design element

Full social media coverage

Instagram Logo
Instagram
YouTube Logo
YouTube
TikTok Logo
TikTok
Twitter Logo
Twitter
Blogger Logo
Blogger
Reddit Logo
Reddit
Shops Icon
Shops
Google Trends Logo
Google Trends

Tracks relevant entities for beauty and skincare

258k

Products

5200

Brands

8m

Hashtags

2038

Ingredients

Using customized neural networks, Cosmention scans more than 50.000 social media posts for mentions of these entities every day. For each of them, it tracks relevant KPIs like share of voice and consumer engagement.

Tracked products by category

Leverage Machine Learning

Forecast Icon
Forecast

We provide predictions on future social media performance of products, brands, ingredients and other entities. The engine behind the predictions is the Prophet algorithm by Facebook Research.

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Indexes

Like stocks are grouped in indexes like the S&P 500, we group cosmetic products. With indexes, you can monitor how whole categories of products are performing, and benchmark individual products against the index.

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Review analysis

We help you understand cosmetics consumers by identifying their likes and dislikes. By analyzing hundreds of thousands of reviews, we highlight which aspects consumers actually care about.

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Clustering

Our Big Picture cluster analysis gives an overview of all topics in cosmetics on social media. The landscape is sectioned into clusters, with drilldown options to get down to the details.

Data discovery

AI data newsfeed

Our AI highlights the best insights daily:

  • Stay updated with the data insights newsfeed
  • Get data-driven insights in compact data stories
  • Customize your newsfeed by language, product category and more
  • Read in the app or subscribe via email

Powerful dashboard

Deep analysis and continuous monitoring:

  • Ranking of products, brands, ingredients and hashtags
  • Drill down with advanced analyses
  • Watch viral videos directly in the dashboard
  • Benchmark products with indexes
  • Save favorites
  • Export data to Excel

Request a demo

or send us an email at info[at]teamq.de

We’ll show you Cosmention and answer your questions in a 30 minute video call. Afterwards, you get access to a free 14 day trial account.

Frequently asked questions

Who develops Cosmention?

Cosmention is made by Q | Agentur für Forschung in Mannheim, Germany. We are a full service market research agency. Please head over to our main website to learn more and get in touch!

How does Cosmention compare to social media monitoring tools?

Cosmention specializes in cosmetics. This enables it to offer more advanced analytics and makes it easier to use. Data is collected and categorized automatically by product, brand, ingredient and other categories. In contrast, standard tools require users to set up search queries themselves – which is time consuming and prone to errors.

Which languages and countries does Cosmention cover?

English and German speaking posts from every country in the world. The majority of social media posts are from the US, the UK and Germany.

How can I export data?

You can download data as Excel and CSV tables and download graphs as images.

Do you offer custom analyses and integrations?

Yes! Please contact us with your request.

Do you offer an API?

Not at the moment. Please contact us if you are interested.

What software is behind Cosmention’s AI?

Cosmention stands on the shoulders of giants. We use the best available open source software and customize it for cosmetics on social media. In particular, we use the leading natural language processing software spaCy, the Prophet forecasting algorithm by Facebook and the legendary Annoy clustering algorithm by Spotify. Our servers run on the market leading AWS cloud.